When Kirsten Zier came to us, she had a clear vision: create a vibrant, professional, and approachable brand for her company, Golden Compass Marketing. She needed a brand identity that radiated positivity and energy—while still reflecting the strategic, results-driven work she delivers for her clients. We built a custom brand that strikes the perfect balance between warmth and sophistication. At the heart of the visual identity is a radiant sun-inspired logo that brings life and energy to the brand. Paired with timeless typography and a refined color palette, the look feels both modern and polished—instantly communicating trust, clarity, and confidence. This visual identity was designed to resonate with two key audiences: high-level corporate executives and modern social media influencers. The result? A versatile brand that feels just as at home in the boardroom as it does on Instagram—positioning Golden Compass Marketing for long-term growth and recognition.